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2020

Cache Media Works > Blog > 2020
4 Mar 2020

Is your event cancelled? We have a solution.

Did your show have to cancel because of the Corona Virus?  The Corona Virus has effected more than 90,000 people world wide and shows are canceling all over the world.

You may be feeling down but you are not out by any stretch of the imagination. 

Maybe its time to try a new approach?

Cache Media Works has been producing live events for decades and we are here to offer an alternative solution if your show has had to cancel. 

The alternative solution we are talking about is Live Streaming a show to your audience. Thats right, you can still show off your new product or service to the same audience.  Don’t lose out on sharing what’s new with your company. 

We have been Live Streaming shows for almost ten years now and we have solid solutions ready to implemented today. 

We can pack up a Live Streaming solution with a crew and be at your home office to put on a show. We can provide a Producer/Director that will help guide you through the process of a Live Streaming Show. 

We are talking about a professional solution that includes:

  • Unique landing page branded to you
  • Creative solutions
  • Director/Producer
  • Multiple Cameras
  • Playback Video
  • Use your slide deck
  • Custom Lower Thirds
  • Custom look developed

You may be asking yourself, what do I need to accomplish this?

Luckily what you need you already have and that is the message for your audience. The other things that are required are a Location to Live Stream from and internet services. 

We believe in our abilities to provide solutions that work in these trying times. 

When a show cancels it is a big deal and we want you to be prepared to win and still get your message to your audience in an impactful way. 

Call us today to discuss before its to late. 

We look forward to hearing from you.

3 Mar 2020

The Venue Choice

As a Production Company we deal with the ramifications as well as the upside of the venue choice for an event. 

The Venue choice can make or break your event.

Lets chat for a minute. If you don’t understand the ins and outs of a venue contract hire a professional. These professionals usually get paid a commission from the venue based on room nights. They are there to protect you and inform you on your choices.

If you do not know what the following terms mean, you may need a professional.

  • 24 Hold
  • Attrition
  • Room Nights
  • F&B

The above terms are critical for you to understand as well as so many more. I mention these terms because these are the most common mistakes you can make.

Let me give you an example:

A few years back we produced a 3 day event at the Hotel Del Coronado. At the end of the set up day we were approached by the venue Event Manager. She informed us that there was not a 24 hour hold on the room we were setting and that another customer would be using the room when we were not in session. 

We had set lighting, audio, cameras, projection, scenic stage elements, etc. As you can imagine the customer was surprised and we were trying to figure out an alternative strategy. 

The term 24 Hour Hold means that you have a 24 hour hold on the room and you will not be sharing it with anyone. Pretty Important.

The solution for this problem. We approached the other company that was booked while we were not using the room and we offered to let them use our equipment and scenic elements. They agreed. This allowed us to leave the room set for the three days and not have to move anything and suffer from extensive labor costs.

The other three terms mentioned are equally as important.

We believe that live events are an amazing way to motivate, inspire and move a group of people in a positive direction for any company. 

Your end customer or attendee experience is what matters. 

Call us today and lets chat about your needs. We would love to review the contract you have with you. Most of our long term customers involve us in the venue selection process because of our experience. 

We would love to hear from you.

12 Feb 2020
las vegas video production, events and live streaming services

How Many Video Cameras?

To answer the question regarding how many video cameras you need in a meeting room we would need to understand a few things about the show.

  • How many attendees will be in the room?
  • How big is the room?
  • Is it worth recording?
  • Do you have the desire to Live Stream the show to an off site audience?

Let’s dive into this. The first question asked, how many attendees is probably the most critical. The number of attendees counts for this question. 

If you have less than 150 people in a room you would not need video unless you are live streaming. The smallest groups are easier to manage and require less audio visual technology. 

I want to jump into a term before I go any further. IMAG.  IMAG stands for Image Magnification. When you take a video signal from a camera and you project it onto a screen in a room so people in the back of the room can see what’s happening on the stage.

We believe that based on the room configuration and the numbers of attendees there is a formula for how many cameras you will need and and the size of the projection surfaces or LED Wall size.

Lets start with the minimum standard for the number of cameras to have good IMAG. 

We always start with two cameras. Based on the budget and need one camera could be powered on and locked off with no operator. This shot would be a wider angle shot of the stage that shows the entire stage. 

The second camera would have a tighter shot and would require an operator to follow the action on stage. 

The signals from both video cameras would be sent to a video switching device that would allow the operator to change what signal goes to screen based on the action.

For instance, someone is being announced too stage by the MC. The tight shot is on the MC until he announces the next speaker. At that time the wide angle camera would show all of the action on stage until the tighter angle camera can get a shot of the speaker. At that time the tighter shot would be used until something else happens. 

That is a very basic explanation of a two camera IMAG set up and how it works. 

You can add many cameras that have many different uses. Here are a few:

JIB – A JIB is a device that has a long steel arm that is usually 20’ to 30’ in length and it allows the camera to float above the audience. These are very impressive shots based on using wider angle lenses and are very common for bigger shows. Bigger shows meaning 2,000 plus attendees. This camera set up also is great if you are Live Streaming because it gives the viewer a better sense of the room and environment.

Lip of the Stage – Having a camera setup on a moving tripod at the lip of the stage gives a unique vantage point for the attendee. The other use is if you are showing off a new product and you want to get some close ups during the show. We use this camera setup often.

Hand Held Camera – We often use a hand held camera set up on the stage with an operator. We do this when we know there are lots of products being revealed and we know we need good live close up shots. We also use these with our clients that like a show to be a little more fluid. We have had many presenters use this type of camera for effect, I.e. walking right up to the camera and getting the face close to the lens. This is a fun camera to add.

If you would like a recommendation for the number of cameras or true type of camera please reach out to us. We are here to serve you.